our team

determined to make lasting change.

LEWIS ALEXANDER BAXTER

Founder AND CEO

Lewis founded The Blurred Line Group in 2018. After suffering from major depression and considering suicide in 2016, Lewis has seen first-hand the challenges facing communities across the UK: limited mental health services available, the lack of clarity of where to access support and long waiting lists for help. In the last 2-years, with experience on the Board of mental health charities, Lewis is aware of the real struggles that small, local charities and community projects have in accessing funding. Lewis is a law student at Durham University, and an experienced public speaker, delivering engaging talks and workshops at businesses across the UK. He recently completed a TEDx talk on the topic of mental health. 

“We may have begun our journey with a small event in Lancashire, but The Blurred Line Group aspires to become a leading organisation supporting mental health charities, projects and people across the UK.”

Email: lewis@theblurredlinegroup.org

Louise Young

Non-Executive Director: MARKETING

Louise Young is currently Marketing Director for Kinteract, an EdTech business specialising in using technology to enable students to achieve their full potential both in the school environment and beyond. Louise has over 25 years of marketing experience having worked within a variety of marketing roles and business sectors for companies including Sky, Orange, Wembley Stadium and Arena and more recently specialising in education.  She also ran her own business for 7 years.
 
“I’m delighted to be supporting The Blurred Line Group in the next phase of their development. Mental health and wellbeing are so fundamental to the lives of each and every one of us and I’m proud to be able to contribute to the success of TBLG.”
 
Email: louise@theblurredlinegroup.org

John Valentine

Non-Executive Director: Partnerships and Revenue

John has worked on cross-sector business partnerships, with an emphasis on start-ups with an ethical and non-profit focus, for the last eight years. Currently leading delivery at the youth-powered anti-violence charity StreetDoctors, he has worked with senior leaders in finance, law, police commissioning, central government and many other sectors to build support for social change organisations. John has significant personal experience of mental illness, and is a regular speaker and advocate for lasting change.
 
“Society needs mental health support that is down the road and has a human face – I’m thrilled to be part of The Blurred Line Group’s journey to empower proper local mental health support for the communities that need it most.”

Hannah Beko

Non-Executive Director: CORPORATE SERVICES and training

Hannah has been a property lawyer for the last 14 years and has run her own legal business through challenger firm gunnercooke since 2012. Over the years, Hannah has worked with a wide-range of clients from high net worth individuals and SMEs, through to larger corporates and financial institutions. Clients appreciate her genuine approachability and care towards their businesses. Hannah enjoys leading corporate training and presentations on life skills, such as stress management, efficiency, time and energy management, and life and business success planning. Through Authentically Speaking, Hannah’s core mission is to enable as many people as possible to live a happier life.
 
“When we take care of our mental health and well-being, we are able to be the very best version of ourselves in our private lives, businesses and careers. This is why I am passionate about assisting The Blurred Line Group, as we develop partnerships with corporates across the UK and improve support for those with mental health struggles.” 
 
Email: hannah@theblurredlinegroup.org

Deji Bakare

Non-Executive Director: Funds and Philanthropy

Deji is a banking professional with over 10 years’ experience in structured finance & client services. He currently overseas key institutional client relationships at a global custody bank based in London as Senior Vice President. Deji is passionate about financial literacy, social impact and organises free financial literacy workshops for school leavers and recent graduates. In his spare time, Deji works with a team of volunteers to support the provision of pastoral care to individuals in the areas of mental and emotional wellbeing. As Head of Funds & Philanthropy, he leads on our national fund raising strategy and philanthropic initiatives.
 
“It is such a pleasure to be a part of The Blurred Line Group’s grassroots movement to empower and offer key support to mental health initiatives and projects across the UK.”
 
Email: deji@theblurredlinegroup.org

AUSTYN CLOSE

Head of External Relations and Communications

Austyn focuses on streamlining The Blurred Line Group’s external communications strategy by liaising with key contacts across the media, political and voluntary sector landscapes as well as engaging with numerous other key stakeholder groups. An international communications practitioner by trade, Austyn currently works for London-headquartered communications consultancy, Newgate Communications, advising clients in the property industry. Austyn recently finished a secondment in Shanghai working for Asia’s largest bilingual mobile app and an award-winning APAC communications agency. Previously, Austyn graduated from the School of Oriental & African Studies with an undergraduate degree in International Relations and History – focusing on East Asia. 

“It’s humbling to be part of a revolution in how we support and address mental health here in the UK. In the deepest of corners in the country, there are people suffering in isolation that The Blurred Line Group is committed to helping through sustainable and community-driven funding.”

Email: austyn@theblurredlinegroup.org

Jasmine Roebuck

Head of Social Media

Jasmine is currently studying for a Business Management degree. Over 8 years experience in events management and a passion for social media, it is only right that digital marketing has played a pivotal part in the campaigns put together to promote these events. Jasmine has worked across various industries including football, education and hospitality.
 
“Mental health awareness is something that I am incredibly passionate about and it is a cause very close to my family and I. TBLG is unlike any other not-for-profit organisation and I love the mission and core values. I am excited to become part of the team!”
 
Email: jasmine@theblurredlinegroup.org

laurie daws

corporate partnerships advisor

Laurie is an experienced salesperson at a FTSE250 IT reseller. Educated at Giggleswick School in the North West, Laurie decided to pursue a career in sales. As an Account Manager, Laurie works with various companies across the UK, building trusted relationships and working with contacts within businesses to advise and implement IT solutions. The Blurred Line Group values its relationships with businesses, both local and national. Laurie will generate income for The Blurred Line Group by managing new and existing partnerships, whilst building long-term and well-stewarded relationships with businesses whose objectives align with that of the Group’s.

“We are driving change in mental health support, funding and opportunities in the UK, and we want your business to join our journey. Get in touch.”

Email: laurie@theblurredlinegroup.org

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